Ad examples by industry
A swipe file is only worth the reasoning attached to it. These pages take one industry at a time and say what the recurring angles are, what each one assumes about the buyer, and what has to be true in your own account before the same idea is worth testing. The live examples that illustrate each angle come with the ad library; the reading is written now so that the cards arrive with an argument around them rather than as a wall of screenshots.
Every industry
AI tools ad examples
AI tools ad examples: the demonstration, the job before the model, the free tier as an offer, and what to check before you borrow one.
Analytics ad examples
Analytics ad examples: the question over the integration list, the analyst and the person who signs, and what to check before borrowing.
Automation ad examples
Automation ad examples: naming the broken handoff, the template as the advertisement, and what to check before you copy an angle.
B2B SaaS ad examples
B2B SaaS ad examples: the champion and the sceptic, claims specific enough to survive forwarding, and the motion an ad has to pick.
Collaboration ad examples
Collaboration ad examples: selling to the person who brings it to work, the artefact as the ad, and where a free tier has to stop.
CRM ad examples
CRM ad examples: selling the migration rather than the destination, the report somebody keeps asking for, and the adoption objection.
Cybersecurity ad examples
Cybersecurity ad examples: precision instead of coverage language, research as proof, and the practitioner who forwards the ad.
Ecommerce ad examples
Ecommerce ad examples read for the angles that repeat: what each one argues, what you cannot see from outside, and how to turn one into a test.
Education ad examples
Education ad examples: the learner and the payer, outcome claims stated narrowly, intake deadlines, and enquiries that can enrol.
Email marketing ad examples
Email marketing ad examples: price per contact, deliverability that cannot be claimed, and the migration answer buyers are hunting for.
Fintech ad examples
Fintech ad examples: claims drafted against what can be substantiated, trust built on specifics, and the review treated as a brief.
Healthcare ad examples
Healthcare ad examples: writing for recognition when targeting is restricted, claims from the review, and pages that qualify for you.
Marketing ad examples
Marketing industry ad examples: advertising to people who write ads, specific numbers or none, and a funnel that will be screenshotted.
Mobile apps ad examples
Mobile app ad examples: showing the moment, an install that is not a conversion, and the store listing that finishes the ad.
Productivity ad examples
Productivity ad examples: earning a trial in one scroll, the habit rather than the feature, and a switching cost that is emotional.
Real estate ad examples
Real estate ad examples: the listing as the creative, sellers watching buyer ads, geography as waste, and lead quality over volume.
AI tools on Google Ads
AI tools ad examples on Google Ads: answering a query in a category buyers cannot name, and the reports that decide what a week meant.
AI tools on Meta
AI tools ad examples on Meta: the demonstration cut for a sound-off rectangle, what delivery does to a young account, and what to borrow.
AI tools on TikTok
AI tools ad examples on TikTok: why a person narrates the demonstration, how fast a format burns out, and what survives being copied.
Analytics on Google Ads
Analytics ad examples on Google Ads: the query is a question, competitor terms and the comparison page, and the mix that explains a month.
Analytics on Meta
Analytics ad examples on Meta: selling a question to somebody who was not looking, and the events that decide which trials you buy.
Analytics on TikTok
Analytics ad examples on TikTok: making a reporting problem watchable, the answer as the payoff, and reading a fortnight honestly.
Automation on Google Ads
Automation ad examples on Google Ads: a long tail of pair queries, the pages that make it possible, and the bidding compromise underneath.
Automation on Meta
Automation ad examples on Meta: filming the manual version, two logos and a sentence, and the first finished run as the event.
Automation on TikTok
Automation ad examples on TikTok: the tedium confession, small wins that finish on camera, and comments that write the template roadmap.
B2B SaaS on Google Ads
B2B SaaS ad examples on Google Ads: category, competitor and problem queries, and why they belong in separate campaigns.
B2B SaaS on Meta
B2B SaaS ad examples on Meta: reaching a work buyer off duty, retargeting the long middle, and reporting an event sales will believe.
B2B SaaS on TikTok
B2B SaaS ad examples on TikTok: work humour that plants a claim, and measuring a two-quarter sale against a two-week format.
Collaboration on Google Ads
Collaboration ad examples on Google Ads: template queries as the front door, switching intent, and the migration answer that converts.
Collaboration on Meta
Collaboration ad examples on Meta: the artefact as the hook, an ambitious image next to a small ask, and the second person as the event.
Collaboration on TikTok
Collaboration ad examples on TikTok: the organising video, the template as the call to action, and an audience that is not your buyer.
CRM on Google Ads
CRM ad examples on Google Ads: alternative and migration queries, the category term trap, and the comparison page that survives a trial.
CRM on Meta
CRM ad examples on Meta: naming a grievance to somebody who was not shopping, and the event that separates an account from a customer.
CRM on TikTok
CRM ad examples on TikTok: sales-life recognition from somebody who carried a quota, and measuring a slow switch on a fast surface.
Cybersecurity on Google Ads
Cybersecurity ad examples on Google Ads: symptom queries versus project queries, and advertising the answers a review will ask for.
Cybersecurity on Meta
Cybersecurity ad examples on Meta: publishing to practitioners off duty, compressing a diagram honestly, and the event worth reporting.
Cybersecurity on TikTok
Cybersecurity ad examples on TikTok: practitioner in-jokes against an awareness audience, and not compressing a claim until it is wrong.
Ecommerce on Google Ads
Ecommerce ad examples on Google Ads: what the product feed is really carrying, branded against non-branded, and how to read a peak week.
Ecommerce on Meta
Ecommerce ad examples on Meta: how the placements change the cut, what review and learning do to the read, and what to check before you borrow one.
Ecommerce on TikTok
Ecommerce ad examples on TikTok: creator-led demonstration, the offer arriving late, and why last quarter's format is already spent.
Education on Google Ads
Education ad examples on Google Ads: saying the price and the start date, career queries measured separately, and distance as waste.
Education on Meta
Education ad examples on Meta: a person and a change, qualifying without killing the hook, and budgeting across an intake ramp.
Education on TikTok
Education ad examples on TikTok: students speaking plainly, answering the comment questions, and an intake calendar against a fast feed.
Email marketing on Google Ads
Email marketing ad examples on Google Ads: alternative queries, price-shaped questions answered with a price, and the free tier's limit.
Email marketing on Meta
Email marketing ad examples on Meta: the invoice as the hook, the builder shown at real speed, and the first send as the reported event.
Email marketing on TikTok
Email marketing ad examples on TikTok: operators showing what they send, the sequence as the giveaway, and comments about the invoice.
Fintech on Google Ads
Fintech ad examples on Google Ads: comparison intent answered with the condition attached, and eligibility that belongs in the ad.
Fintech on Meta
Fintech ad examples on Meta: calm creative around money, a restricted category's brief, and reporting the customer who was approved.
Fintech on TikTok
Fintech ad examples on TikTok: plain money talk inside an approved claim, and a review cycle that cannot keep up with a format.
Healthcare on Google Ads
Healthcare ad examples on Google Ads: service and location in the first line, symptom queries answered, and verification before a launch date.
Healthcare on Meta
Healthcare ad examples on Meta: recognition without addressing a condition, imagery inside the rules, and explaining a first appointment.
Healthcare on TikTok
Healthcare ad examples on TikTok: a clinician explaining one thing well, rules that do not relax for casual video, and the comment queue.
Marketing on Google Ads
Marketing industry ad examples on Google Ads: naming the specialisation, tool queries that want a job, and bidding among people who notice.
Marketing on Meta
Marketing industry ad examples on Meta: playing it straight for an expert audience, showing the work, and watching your own frequency.
Marketing on TikTok
Marketing industry ad examples on TikTok: teaching a method you would charge for, showing the account, and surviving a public peer review.
Mobile apps on Google Ads
Mobile app ad examples on Google Ads: queries that name a job, asset-assembled campaigns, and install quality that moves with the source.
Mobile apps on Meta
Mobile app ad examples on Meta: the first frame as the whole ad, recutting rather than resizing, and an event that survives a month.
Mobile apps on TikTok
Mobile app ad examples on TikTok: filmed as somebody using it, the result as the payoff, and a listing that has to match the video.
Productivity on Google Ads
Productivity ad examples on Google Ads: alternative queries that convert, job queries with thin margins, and a price stated in the ad.
Productivity on Meta
Productivity ad examples on Meta: one task finished in a small rectangle, naming the chaos, and the returning user as the event.
Productivity on TikTok
Productivity ad examples on TikTok: the method rather than the app, the template as the close, and a genre that studies itself.
Real estate on Google Ads
Real estate ad examples on Google Ads: where a local agency can beat a portal, valuation queries, and stating the bracket in the ad.
Real estate on Meta
Real estate ad examples on Meta: photographs first and price early, restricted housing targeting, and listings grouped rather than solo.
Real estate on TikTok
Real estate ad examples on TikTok: the walk-through, local knowledge as the product, and the gap between views and demand.
Questions
Put frontier AI to work on every ad account you run.
Tempio connects your ad accounts into one workspace and hands your own AI the numbers and the tools. Every change it writes is a draft until you approve it, or until a rule you wrote does.
Request early access- Read and draft by default. Approve is a separate permission you grant.